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15
Loyalty program
Cement your customers' loyalty with programs that acknowledge and reward their engagement and spending.
Course Outline
All of the levels of the Solid Growth program consist of an online course to get everyone on the team on the same level, followed by a workshop to implement the theory together.
Introduction to loyalty programs
Foster lasting customer relationships.
Dive into the world of loyalty programs to understand their significance and mechanisms in enhancing customer retention and e-commerce success.
Introduction to loyalty programsUnderstand the importance and benefits of loyalty programs in e-commerce.
Learn the basics of how loyalty programs work and different types of loyalty rewards.
Explore best practices for designing an effective loyalty program.
Introduction to Loyalty Lion and its features for creating and managing loyalty programs.
Designing Your Loyalty Program
Set up a successful loyalty program
Master the art of constructing a loyalty program with clear goals that resonate with your customer base.
Designing Your Loyalty ProgramLearn how to set clear goals and objectives for your loyalty program.
Understand how to segment your customer base and tailor rewards accordingly.
Develop strategies for balancing customer value with business profitability.
Creating a loyalty program structure using Loyalty Lion’s platform.
Set up loyalty program
Set up a successful loyalty program
Learn the intricacies of setting up and customising referral programs within Loyalty Lion. Develop and apply strategies to motivate existing customers to refer new ones, designing attractive referral rewards that boost customer acquisition while maintaining business profitability.
Set up loyalty programLearn how to set up and customise referral programs in Loyalty Lion.
Develop effective strategies to encourage customers to refer new leads.
Practice designing compelling referral rewards and messages.
Develop strategies for balancing customer value with business profitability.
Promoting loyalty program
Grow & promote your loyalty program
Master promotional techniques across channels and launch your programs effectively. Gain expertise in seamlessly integrating loyalty and referral programs into your e-commerce strategy.
Promoting loyalty programUnderstand how to integrate loyalty and referral programs into your e-commerce ecosystem.
Learn techniques for promoting your programs through various channels.
Develop a launch plan for your loyalty and referral programs.
Practice using Loyalty Lion’s tools to track program performance and customer engagement.
Workshop about this level
Loyalty Program review
In this workshop, I'll review your loyalty program setup and give you improvement ideas.
Q&A on loyalty
Review of your account
Review of your loyalty strategy
Promotion inspiration & tips
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